When it comes to socializing on the internet, there are a few basic forms of etiquette (or netiquette, as I like to call it) that should be followed. Respond to emails, respond to IMs if you make your instant messenger information public, and comment on the blogs whose owners comment on your blog.
But if you like to go above and beyond when it comes to reaching out to people who visit your website and comment on your blog, then consider a plugin like Comment Relish. Comment Relish is a quick and easy little WordPress plugin that emails new commenters to your blog with a message of your choosing. The default message can easily be customized to reflect custom text of your choosing.
The Comment Relish plugin is easy to install and easy to use, and I highly recommend it to anyone who is looking to reach out to new commenters on their blog.
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